

I'm Kirk.
I lead teams to build thoughtful experiences that feel honest and helpful.

I'm Kirk.
I'm Kirk.
I lead teams to build thoughtful experiences that feel honest and helpful.
I lead teams to build thoughtful experiences that feel honest and helpful.
Product Principles
A Framework for Alignment and Collaboration

Product Principles
A Framework for Alignment and Collaboration
Product Principles
A Framework for Alignment and Collaboration

Pet Cloud Redesign
A look behind the scenes of how we reimagined Pet Cloud to deliver a clearer, more connected experience for pet owners and internal teams alike.
Pet Cloud Redesign
A look behind the scenes of how we reimagined Pet Cloud to deliver a clearer, more connected experience for pet owners and internal teams alike.
Pet Cloud Redesign
A look behind the scenes of how we reimagined Pet Cloud to deliver a clearer, more connected experience for pet owners and internal teams alike.
Shepherd Software
Reflections on building Shepherd from the ground up, how thoughtful product design transformed veterinary workflows and scaled a startup into nationwide adoption.
Shepherd Software
Reflections on building Shepherd from the ground up, how thoughtful product design transformed veterinary workflows and scaled a startup into nationwide adoption.
Shepherd Software
Reflections on building Shepherd from the ground up, how thoughtful product design transformed veterinary workflows and scaled a startup into nationwide adoption.
Kajabi Branding
A deep dive into a new visual identity that lasted a decade and helped shape the brand’s growth and recognition.
Kajabi Branding
A deep dive into a new visual identity that lasted a decade and helped shape the brand’s growth and recognition.
Kajabi Branding
A deep dive into a new visual identity that lasted a decade and helped shape the brand’s growth and recognition.
Experience
Experience
Human-centered design leader based in Seattle, with over a decade of experience in product and UX design.
Human-centered design leader based in Seattle, with over a decade of experience in product and UX design.
Director of UX/Product Design
Independence Pet Group
Sep 2022 - Present
Director of Product Design
Independence Pet Group
Sep 2022 - Present
Director of UX/Product Design
Independence Pet Group
Sep 2022 - Present
Co-Founder
Shepherd Veterinary Software
Jan 2016 - Jun 2022
Co-Founder
Shepherd Veterinary Software
Jan 2016 - Jun 2022
Co-Founder
Shepherd Veterinary Software
Jan 2016 - Jun 2022
Product Designer
Kajabi
Mar 2015 - Dec 2015
Product Designer
Kajabi
Mar 2015 - Dec 2015
Product Designer
Kajabi
Mar 2015 - Dec 2015
Who I Am
I'm a purpose-driven design leader who values clarity, empathy, and impact over ego or optics. I lead by aligning teams around meaningful problems, using design to unlock strategic solutions. I build trust and prioritize long-term team health alongside business results. My approach blends vision-led thinking with grounded execution, making me a steady, thoughtful presence in fast-moving, cross-functional settings.
Who I Am
I'm a purpose-driven design leader who values clarity, empathy, and impact over ego or optics. I lead by aligning teams around meaningful problems, using design to unlock strategic solutions. I build trust and prioritize long-term team health alongside business results. My approach blends vision-led thinking with grounded execution, making me a steady, thoughtful presence in fast-moving, cross-functional settings.
Who I Am
I'm a purpose-driven design leader who values clarity, empathy, and impact over ego or optics. I lead by aligning teams around meaningful problems, using design to unlock strategic solutions. I build trust and prioritize long-term team health alongside business results. My approach blends vision-led thinking with grounded execution, making me a steady, thoughtful presence in fast-moving, cross-functional settings.